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Rebrand of luxury fashion and lifestyle store ByGeorge established in Austin in 1979. Including Logo refresh, typographic and visual system. Extensive suite of marketing materials such as advertisements for Vogue, Tribeza and Vanity Fair magazine, billboards, social posts, e-mailers and printed material such as postcards, gift-cards and store signage.

 

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STUDIO RoAndCo
CREATIVE DIRECTOR Roanne Adams
PHOTOGRAPHY Minta Maria
ART DIRECTION PHOTOGRAPHY ByGeorge
ROLE Designer
ART DIRECTOR Grace Robinson-Leo

Selected Works

DSGLogomark & Art Direction

Nike SBCampaign Graphics

Romance JournalEditorial Design, Brand Identity

The InsideBrand Identity

NYC ServiceIllustrations

Google PlayVisual System

NowServingBrand Identity

AMURBrand Identity

ByGeorgeBrand Refresh

Dina&OmarDesign / Illustration

VariousProjects